Digital Psychology & Emotional Design - LIVE 9-Week Training (Fall 2021)

Psychology for Digital Behavior Change - 3-day Course (San Jose)

  • Description:

    In 3-days, you’ll learn how to build more engaging websites, apps and campaigns by mastering the core lessons in digital psychology and behavioral design.

     

    Knowledge

    In this class, you will learn to recognize and apply over 50 behavior change principles, build technologies from psychological design patterns and…

  • Created by: Brian Cugelman
  • Categories: Community Events

Emotional Design Psychology & Neuroscience - 2-day Course (San Jose)

  • Description:

    Over 2 days, this course will deepen your understanding of what emotions are and how they drive behavior and will teach you how to apply emotional design strategies to websites, apps, digital campaigns and more.

     

    You will gain mastery in building digital products that are inspiring and motivating. You will learn how emotions drive online behavior and build your experience…

  • Created by: Brian Cugelman
  • Categories: Community Events
  • Tags: education

There is no such thing as an "average user." No human is an "edge case." Many orgs persist in thinking of human behavior as a "process" they can capture and encode in their app. Instead, learn how to clearly define audience segments by their philosophic approach to their purpose. Allow for humanity, see the patterns rather than the demographic assumptions, and then support the patterns.

Better yet, measure how well you support different thinking styles differently--measure how well people can make progress on their purpose.

More details at indiyoung.com/course-thinking-styles/