Psychology for Digital Behavior Change - 3-day Course (San Jose)

  • Description:

    In 3-days, you’ll learn how to build more engaging websites, apps and campaigns by mastering the core lessons in digital psychology and behavioral design.

     

    Knowledge

    In this class, you will learn to recognize and apply over 50 behavior change principles, build technologies from psychological design patterns and…

  • Created by: Brian Cugelman
  • Categories: Community Events
  • Nov 12, 2013 from 11:00am to 1:30pm
  • Location: PARC
  • Latest Activity: Jul 16

All info at http://www.baychi.org/calendar/20131112/

The Design of Everyday Things: Revised and Expanded Edition

When: Tuesday (today) Nov 12 at 7pm
Where: PARC in Palo Alto

Don will talk about what he's learned in the 25 years since the Design of Everyday Things was originally published

Don Norman is a principal of the Nielsen Norman Group, a user experience and usability consultancy, with Jakob Nielsen and Bruce Tognazzini. Don was the founder and chair of the department of Cognitive Science at the University of California, San Diego and professor of Computer Science and Design at Northwestern University. Don is an IDEO fellow and a member of the Board of Trustees of IIT's Institute of Design in Chicago. His latest books are "Living with Complexity" and "The Design of Everyday Things: Revised and Expanded.