Digital Psychology & Emotional Design - 8-Week Fall Term (Online)

  • Description:

    Over 8-weeks, you’ll learn how to build psychology-driven technologies through a combination of two classes & LIVE tutorials. 

     

    LIVE Tutorials: Applied Behavioral Design

    This LIVE class guides you through the behavioral design process for any project you prefer. You’ll enjoy interactive lessons, experiential learning and an open virtual classroom where we go step-by-step through the…

  • Created by: Brian Cugelman
  • Categories: Community Events

Psychology for Digital Behavior Change - San Jose (3-day Class)

  • Description:

    Over 3 days, you'll learn how to apply psychology to human-centered websites, apps, and digital campaigns.

    This class will teach you how to translate psychology into digital products, through psychology-inspired wireframing, prototyping, and creative content.

    You will learn how to recognize and apply over 50 behavior change principles, learn psychological design patterns,…

  • Created by: Brian Cugelman
  • Categories: Community Events

Emotional Design Psychology - San Jose (2-day Class)

  • Description:

    Over 2 days, discover how to build emotionally intelligent websites, apps, content and campaigns based on the psychology and neuroscience of user emotion, motivation, cognition and behavior.

    Through plain language lessons and hands-on exercises, participants will deepen their understanding of the ways that emotions shape behavior, while advancing their ability to build empathetic and engaging…

  • Created by: Brian Cugelman
  • Categories: Community Events
  • Jul 15, 2013 at 2:00am to Jul 19, 2013 at 10:00am
  • Location: College of Environmental Design, UC Berkeley
  • Latest Activity: Jul 16

Set at the Cal Design Lab at the College of Environmental Design at UC Berkeley, this workshop will explore the expressive possibilities of recognizing and using motion to build more "intuitive" systems in domains such as architecture, public art and industrial design. Workshop participants interested in modern-day applications of motion studies and social factors examine the current state of the art in sensing and actuation technologies that detect and perform motion, applying this knowledge to working prototype designs. This is useful in designing automated windows or doors, or reactive public displays. Participants will be given tutorials in basic computation, electronic, micro-controller, sensor and actuation technologies. Workshop exercises include the construction of simple automata, design of public-scale reactive displays, and improvisational video prototyping. This workshop will be led by Wendy Ju, the program coordinator for the Cal Design Lab.