Digital Psychology & Emotional Design - LIVE 9-Week Training (Fall 2021)

Psychology for Digital Behavior Change - 3-day Course (San Jose)

  • Description:

    In 3-days, you’ll learn how to build more engaging websites, apps and campaigns by mastering the core lessons in digital psychology and behavioral design.



    In this class, you will learn to recognize and apply over 50 behavior change principles, build technologies from psychological design patterns and…

  • Created by: Brian Cugelman
  • Categories: Community Events

Emotional Design Psychology & Neuroscience - 2-day Course (San Jose)

  • Description:

    Over 2 days, this course will deepen your understanding of what emotions are and how they drive behavior and will teach you how to apply emotional design strategies to websites, apps, digital campaigns and more.


    You will gain mastery in building digital products that are inspiring and motivating. You will learn how emotions drive online behavior and build your experience…

  • Created by: Brian Cugelman
  • Categories: Community Events
  • Tags: education
  • Nov 27, 2017 at 1:00am to Dec 1, 2017 at 9:00am
  • Location: Mitchell Park Community Center (MPCC)
  • Latest Activity: Jul 16, 2020

Upgrade your skills in user centered design through a week of workshops where you’ll learn the essentials of digital psychology and emotional design.

 Through plain-language lessons and hands-on exercises, you'll learn how to use psychology and neuroscience to design websites, apps and campaigns that are more intuitive, motivating and emotionally intelligent.

 Participants will enjoy group discussions, exercises, and networking opportunities in an interactive learning environment facilitated by Dr. Brian Cugelman.


During the week, we're running 3 workshops, including Psychology for Digital Behavior Change, Psychological Architectures of Digital Behavior Change, and Emotional Design Psychology.

 All 3 workshops cover 50 principles of persuasive design psychology, psychological design patterns, journey mapping techniques, the spectrum of motivating user emotions, and essential lessons in the neuroscience of user emotion, cognition and behavior.