Digital Psychology & Emotional Design - 8-Week Fall Term (Online)

  • Description:

    Over 8-weeks, you’ll learn how to build psychology-driven technologies through a combination of two classes & LIVE tutorials. 

     

    LIVE Tutorials: Applied Behavioral Design

    This LIVE class guides you through the behavioral design process for any project you prefer. You’ll enjoy interactive lessons, experiential learning and an open virtual classroom where we go step-by-step through the…

  • Created by: Brian Cugelman
  • Categories: Community Events

Psychology for Digital Behavior Change - San Jose (3-day Class)

  • Description:

    Over 3 days, you'll learn how to apply psychology to human-centered websites, apps, and digital campaigns.

    This class will teach you how to translate psychology into digital products, through psychology-inspired wireframing, prototyping, and creative content.

    You will learn how to recognize and apply over 50 behavior change principles, learn psychological design patterns,…

  • Created by: Brian Cugelman
  • Categories: Community Events

Emotional Design Psychology - San Jose (2-day Class)

  • Description:

    Over 2 days, discover how to build emotionally intelligent websites, apps, content and campaigns based on the psychology and neuroscience of user emotion, motivation, cognition and behavior.

    Through plain language lessons and hands-on exercises, participants will deepen their understanding of the ways that emotions shape behavior, while advancing their ability to build empathetic and engaging…

  • Created by: Brian Cugelman
  • Categories: Community Events

Create a shared design vision through communication and leadership

Ever had an innovative and beautiful idea that never saw the light of day? Feel like your organization believes in the value of design, but prioritizes deadlines over fully developed ideas?

These are symptoms of unhealthy communication and collaboration. If you feel frustrated, alone, or powerless, we can introduce you to principles and practices that will give you more influence over the outcomes of your interactions with others.

In this intensive, two-day course you will learn from Cooper experts who’ve been coaching companies to deliver better products and services for 20 years.

Learn how to diagnose the unique challenges your team or organization is facing and get to the root of the communication roadblocks. Get hands-on experience with communications tools like storytelling to promote big ideas and get buy-in. Use collaborative techniques that help you create an environment that invites participation.

Afterwards, you’ll have the ability to guide the creation of products and services that are financially viable, technically feasible, and that your customers love. Most of all you’ll have the skills to become a leader in your organization.

Details and registration here: www.dl0414.eventbrite.com

Insights from a Design Leadership instructor here: http://www.cooper.com/journal/2014/04/leading-by-design